Bread History collects the details provided by you on registration together with information we learn about you from your use of our service and your visits to our Website
We collect information about you when you:
- Visit the Website, and other sites accessible from the Website;
- register with and buy products or services on the Website;
- contact us eg in writing, call customer services
We may supplement the information we collect about you with information we receive from within our Bread History group of companies or other external agencies. This allows us to assess the accuracy of the information we hold about you in order to send you relevant offers and information.
We may collect additional information in connection with your participation in any promotions or competitions offered by us and information you provide when giving us feedback. We also monitor customer traffic patterns and site use which enables us to improve the service we provide.
Security and Accuracy of Information
Please note that although no system of technology is completely safe, Bread History has endeavored to take all reasonable measures to prevent and minimize risks of unauthorized access to, improper use and the inaccuracy of your information.
You shall ensure that all personal detail provided to Bread History is accurate at the point of submission and that Bread History is kept abreast and updated of any change in your personal details. If for any reason you believe that your personal information lodged with Bread History is inaccurate or if you would like to amend and reconfirm your personal information, you may do so by typing your name and identity card number on the registration page.
Use of your information
Bread History will use your information to provide and personalise its service.
Bread History will use your information to:
Manage and improve the Website
- Administer and operate your account;
- Process your orders and allocate Member card points to your account;
- Tell you important changes to the “Website” and our services;
- Manage promotions, competitions, customer surveys and questionnaires;
- Check and verify your identity
Bread History will also use your contact details to communicate with you. Bread History may use your information to send you offers and news about Bread History products and services which it thinks may be of interest to you. Bread History may contact you by post, email, telephone or fax for these purposes.
Please note that there may be instances where it may be necessary for us to communicate with you, in any event, for administrative or operational reasons relating to our service. We may use and share anonymised information outside the Bread History Group. However, we would like to reassure you that this never includes your personal information.
Member card Information
We access the information recorded through the use of your Member card to help us improve our service to you and to make our communications more relevant.
Unless you indicate otherwise, we may contact you:
- with offers and information about Bread History products or services
- with offers and information about partners’ products or services
- for customer research eg to help improve our services
Of course, the choice is entirely yours, but if you say you do not want to receive marketing information from us this will prevent you from receiving great offers or promotions that may be of interest to you.
When you register online you can access a “Contact Preferences” page that allows you to tailor our commercial communications to your preferences.
To change your contact preferences simply click “Your Account” in the top frame and click "Your Contact Preferences". If you do not want to receive commercial communications from us, select your choices by using the boxes available on that page.
We like to hear your views to help us improve our service. From time to time, we may contact you to ask your opinions. Again, if you do not want to be contacted for this purpose, make your choice on the “Contact Preferences” page.
Disclosure and transfer of your information
Your information will only be used internally by Bread History and within the Bread History Group (within or outside Malaysia). Bread History will never disclose or pass your personal data to anyone else without your consent, except for any successors in title to our business authorized or required by law or to other companies who provide a service to us. We may also use and disclose information in aggregate (so that no individual customers are identified) for purpose of marketing, promotional, strategic development, research and customer care.
Whenever we transfer personal information to countries outside Malaysia we will ensure that appropriate security measures are taken.
Non-registered visitors of the site are sent anonymous cookies to keep track of their browsing patterns and build up a demographic profile.
Whilst you do not need to allow your browser to accept cookies in order to browse much of our web site or to access many of our services, you must have cookies enabled if you wish to access any areas reserved for registered users.
Most browsers allow you to turn off the cookie function but this will restrict the online Bread History services you can use.
Accessing your information
To obtain a copy of the information we hold about you, please contact our customer service at 04-5050070. Please confirm your Member card number and any details to help us identify and locate your information. If any of the details are incorrect, let us know and we will amend them.
If you have any order query, please e-mail us at [email protected] or call our Customer Services at 04-5050070.